Beyond Our Borders: Understanding Ethnocentrism
Welcome back! We just explored the False Consensus Effect, which explains why we think everyone shares our personal opinions. Today, we’re taking that concept to…
The “Everyone Thinks Like Me” Myth: Understanding the False Consensus Effect
Welcome back! We just looked at the Just-World Hypothesis and how we try to impose a moral order on a chaotic world. Today, we’re exploring…
The “What Goes Around” Fallacy: Understanding the Just-World Hypothesis
Welcome back! We just finished talking about the Barnum Effect, where we saw how easily we find “meaning” in generic statements. Today, we’re looking at…
The “It’s Like You’re Reading My Mind” Illusion: Understanding the Barnum Effect
Welcome back! We just wrapped up the Self-Fulfilling Prophecy, where we learned how our expectations can actually shape our reality. Today, we’re looking at a…
The Reality Architect: Understanding the Self-Fulfilling Prophecy
Welcome back! We just looked at the Ben Franklin Effect, where our actions toward others change our feelings about them. Today, we’re exploring one of…
The Favor Paradox: Understanding the Ben Franklin Effect
Welcome back! We just explored the IKEA Effect, which shows how we fall in love with things we build ourselves. Today, we’re looking at a…
The “I Built This” Pride: Understanding the IKEA Effect
Welcome back! We just covered the Endowment Effect, which explains why we value things more just because we own them. Today, we’re looking at a…
The “It’s Mine, So It’s Gold” Rule: Understanding the Endowment Effect
Welcome back! We just wrapped up Loss Aversion, where we learned that losing feels twice as bad as winning feels good. Today, we’re looking at…
The Sting of the Loss: Understanding Loss Aversion
Welcome back! We just looked at the Sunk Cost Fallacy and why it’s so hard to walk away from a bad investment. Today, we’re zooming…
The “Point of No Return” Trap: Understanding the Sunk Cost Fallacy
Welcome back to our series! We’ve already discovered why our calendars are always a mess (Planning Fallacy) and why we think everyone is watching us…
The Calendar Lie: Understanding the Planning Fallacy
Welcome back! We’ve already seen how we overestimate our future luck (Optimism Bias) and how we overestimate how much people are watching us (Spotlight Effect)….
The “Center of the Universe” Illusion: Understanding the Spotlight Effect
Welcome back! Following our look at the Optimism Bias, we’re diving into a bias that hits close to home for anyone who has ever felt…
The “It Won’t Happen to Me” Mindset: Understanding Optimism Bias
Welcome back to our series on cognitive biases! We’ve spent a lot of time looking at how our brains get stuck in the past (hindsight…
The Great Rewiring: How the Smartphone Changed a Generation’s Brains
We often talk about how technology connects us, streamlines our lives, and empowers us with information. But what if one of our most ubiquitous technologies—the…
The Curse of Knowledge: Why You Can’t Remember What It’s Like Not to Know
Have you ever tried to explain a simple task to a colleague, only to be met with a blank stare? Or perhaps you’ve read a…
When Your Brain Clashes: Understanding Cognitive Dissonance
Welcome back to our exploration of the fascinating world of cognitive biases! We’ve navigated through various mental shortcuts and tendencies that influence our thoughts and…
The Power of Presentation: Understanding the Framing Effect
Welcome back to our series on cognitive biases! We’ve previously explored a range of mental shortcuts, from our “just like me” effect to the “logic trap”…
The Logic Trap: Understanding Belief Bias
Welcome back to our series on cognitive biases! We’ve previously explored how our minds take shortcuts, from the “just like me” effect to the subtle power…
The “Just Like Me” Effect: Understanding Affinity Bias
Welcome back to our series on cognitive biases! We’ve previously explored a range of mental shortcuts, from our “knew-it-all-along” feeling (hindsight bias) to our tendency to…
The Hidden Nudge: Understanding How Priming Bias Influences Your Mind
Welcome back to our series on cognitive biases! We’ve already explored a range of mental shortcuts, from our “knew-it-all-along” feeling (hindsight bias) to our tendency to…


























