Category: Psychology
The Price Is Right? How the Anchoring Effect Influences Your Spending
Welcome back to our series on cognitive biases! We’ve already explored how confirmation bias can make us seek out agreeable information and how the availability…
Is That Really a Thing? How the Availability Heuristic Tricks Our Minds
Welcome back to our exploration of cognitive biases! In our last post, we delved into the world of confirmation bias and how our desire to…
The Echo Chamber Effect: How Confirmation Bias Shapes Our Reality
Welcome back to our series on cognitive biases! After our overview of the mental shortcuts that can influence our thinking, we’re diving into one of…
The Biased Brain: A Guide to Your Mental Shortcuts
Have you ever wondered why you might believe something even when presented with evidence to the contrary? Or why you assume a brand is high-quality…
Advantages of Disadvantages
In his book “David and Goliath,” Malcolm Gladwell talks about cases where an apparent disadvantage may have helped an individual to actually perform better. He…
The Downside of Bonus
Dan Ariely, the renowned behavioral economist and the author of the widely popular book “Predictably Irrational” has some interesting things to say about the effect…
Effect of Technology: Are We Seeing More and Thinking Less?
An article in Medical News Today asks “Is Technology Producing A Decline In Critical Thinking And Analysis?” Much of today’s learning and research is relies…
An Interesting Speed Limiting "Nudge"
Here is an interesting “nudge” that I noticed near my local school recently. On one of the bigger streets adjacent to the school, the “School…
Too Many Choices Ruin The Sale
In his book “Blink,” Malcolm Gladwell describes an experiment where a store that offered over twenty different types of jam sold significantly less jam than…
Book Review: "Blink" by Malcom Gladwell
Blink: The Power of Thinking Without Thinking by Malcolm Gladwell This is Malcolm Gladwell‘s second book after “The Tipping Point.” In The Tipping Point, Gladwell writes…

