Posted in Cognitive Biases Psychology

🧐 Quiz: Why did they spend so much on soup?

Imagine you are walking through your local supermarket. You see a massive display of Campbell’s Tomato Soup. It’s on sale for $0.79 a can—a great…

continue reading...
Posted in Cognitive Biases Psychology

The “Everyone Thinks Like Me” Myth: Understanding the False Consensus Effect

Welcome back! We just looked at the Just-World Hypothesis and how we try to impose a moral order on a chaotic world. Today, we’re exploring…

continue reading...
Posted in Cognitive Biases Psychology

The “It’s Like You’re Reading My Mind” Illusion: Understanding the Barnum Effect

Welcome back! We just wrapped up the Self-Fulfilling Prophecy, where we learned how our expectations can actually shape our reality. Today, we’re looking at a…

continue reading...
Posted in Cognitive Biases Psychology Uncategorized

The Sting of the Loss: Understanding Loss Aversion

Welcome back! We just looked at the Sunk Cost Fallacy and why it’s so hard to walk away from a bad investment. Today, we’re zooming…

continue reading...
Posted in Cognitive Biases Psychology

The “Point of No Return” Trap: Understanding the Sunk Cost Fallacy

Welcome back to our series! We’ve already discovered why our calendars are always a mess (Planning Fallacy) and why we think everyone is watching us…

continue reading...
Posted in Cognitive Biases Psychology

The Calendar Lie: Understanding the Planning Fallacy

Welcome back! We’ve already seen how we overestimate our future luck (Optimism Bias) and how we overestimate how much people are watching us (Spotlight Effect)….

continue reading...
Posted in Cognitive Biases Psychology

The “It Won’t Happen to Me” Mindset: Understanding Optimism Bias

Welcome back to our series on cognitive biases! We’ve spent a lot of time looking at how our brains get stuck in the past (hindsight…

continue reading...
Posted in Articles Health Kids Psychology

The Great Rewiring: How the Smartphone Changed a Generation’s Brains

We often talk about how technology connects us, streamlines our lives, and empowers us with information. But what if one of our most ubiquitous technologies—the…

continue reading...
Posted in Sideposts

Predictably More Irrational?

I just read a post in Dan Ariely’s blog about the new expanded version of Predictably Irrational. Ariely writes:   Predictably Irrational was first published…

continue reading...